Turkish retailer Nu eyes London store debut

Turkish fashion retailer Nu is taking the first steps to expand into Britain by acquiring its first UK store in Marylebone, London.


NU AW17 collection - Photo: NU

The Istanbul-based company creates contemporary clothing with an edge and has 15 stores globally, including sites in Istanbul, Moscow and the United Arab Emirates.

The London flagship will be located at 15 New Cavendish Street, and spread over 1,500 sq ft across a ground floor and a basement.

“We are excited to be taking the next step in our global expansion plans by bringing our brand to the UK.  The profile of London as an international retail destination and mix of high quality brands in Marylebone made it an ideal choice for Nu,” said founder Hunkan Tellioglu.

Tiffany Luckett of the Central London retail team at Savills added: “As one of Turkey’s leading retailers, Nu’s decision to choose Marylebone for a new flagship store reflects that fact that London remains a top global destination for brands of this calibre.”

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