May 26, 2017
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LFWM partners with British artist Tracey Emin

May 26, 2017

The June edition of London Fashion Week Men will present a handwritten logo designed by British artist Tracey Emin in celebration of its fifth anniversary.

The handwritten logo will be featured in a neon installation at The Store Studios - LFWM

Emin, a contemporary artist known for her autobiographical and confessional work, is a member of the BFC Menswear Committee. Her logo will be featured in a custom neon installation in LFWM’s central hub at the Store Studios, 180 Strand.

“I am a big fan of men's fashion week - it's something the UK should be really proud of. I feel very at ease in the world of men's fashion and I was very happy to have some real input this year,” she said.

The event will showcase the breadth of high-end UK menswear from Savile Row tailoring and heritage brands through to emerging talent in the menswear market, as well as a strong roster of British and international designer and contemporary businesses. LFWM will open on 9 June and run until 12 June.

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